3 Lessons
Build a website and people might come visit your site. But if you build it, give them a good reason, and provide them with clear directions — then they’ll definitely come to your website. So if you want more traffic from search engines, then these search engine optimization lessons are for you.
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8 Lessons
Web tracking is a basic building block for any successful digital campaign. With the data gathered from small bits of tracking code , you can understand what your visitors love and what your visitors hate. Without it, you're stuck making guesses based on gut-feelings and biased opinions.
4 Lessons
Keyword data provides critical insights into your target market's desires. Harvesting that data through keyword research lets you tap into those critical insights so that you can create increasingly relevant content and more meaningful user website experiences.